Best Buy has just initiated a $100 price cut on the Palm Pre which brings it under $100 on contract. The reason is still unknown but it could be any of multiple reasons. According to PreCentral, the reason could be any of the following.
- Sales need a boost
- Inventory is great, time to start moving the sucker
- Time to start competing with the iPhone 3G
- Crazy Carl, former used car salesman, is now in charge of smartphone pricing at Best Buy
To be honest with you we’re not sure if we’re supposed to be surprised or what. Not only have we been hearing conflicting reports that the return rate of the Palm Pre has been extremely high, we have also been hearing that the device itself is having serious build qualities. So far we haven’t had any problems with our unit except for the sub standard battery life. But we have confirmed that others have been having this problem. Also Dan Hesse says its too early to tell if the Pre has been a success or not. So we know there might be something Sprint and Palm are holding back from us.
So we will definitely be looking into this. In the meantime, check out the Best Buy commercial below. If this the following commercial does shed some light on the matter it could be that Best Buy does indeed have a bigger stock then it wants and is interested in getting rid of it. Or they could be trying to knock Sprint stores around since they are getting some kind of deal from Palm. In any case it is interesting.
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